April 2019
Intermediate to advanced
264 pages
7h 12m
English
Content preview from Creating Customer Loyalty
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08
Proven and practical customer loyalty strategy implementation tools and techniques
This chapter will cover:
- Change is challenging. Organizational change is essential, but it is also difficult to accomplish successfully. What’s the best way to go about it?
- When to change. Choosing the right time to trigger change will have a big impact on both people’s willingness to take part and the cost to the organization.
- A belief in success. Beliefs influence everything we do. They therefore have a big influence over the outcomes of a change programme.
- The inside-out approach to change. Change in large organizations is most effective when it starts on the inside and works its way out to customers.
- The power of organizational alignment. A well-aligned ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.