April 2019
Intermediate to advanced
264 pages
7h 12m
English
Content preview from Creating Customer Loyalty
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RECOMMENDED FURTHER STUDY
The science that supports the practice
There is no shortage of research into the subject of service and the impact that customer loyalty can have on business growth and profitability. Listed below are outlines of what I consider to be a few of the most useful sources of research.
Forrester
Forrester are one of the world’s most respected research organizations. They regularly release the results of surveys they have conducted into the impact of customer experience.
KPMG/Nunwood Research
This is another organization producing an excellent annual study into customer experience and its impact on business success. Here again, they can show a direct connection between the best performers for service and the best financial ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.