September 2018
Intermediate to advanced
392 pages
10h 16m
English
Science is a way of thinking much more than it is a body of knowledge.
CARL SAGAN
What comes to mind when you hear the term ‘science’? Laboratory workers in white coats? The Large Hadron Collider in Geneva? Memories of exciting and seemingly dangerous chemistry experiments at school? Or mice in a cage? These are widespread and popular ideas of science. So, is it any surprise that many managers and leaders, when confronted with the term ‘scientific research’, wonder what it has got to do with them or their work? Of course, science isn’t only about what might be called ‘hard science’. As a method and way of thinking about how to understand the world, science can be applied to almost anything, ...
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