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Evidence-Based Management
book

Evidence-Based Management

by Eric Barends, Denise M. Rousseau
September 2018
Intermediate to advanced
392 pages
10h 16m
English
Kogan Page
Content preview from Evidence-Based Management

10

ACQUIRE: Evidence from stakeholders

Ethical decisions ensure that everyone’s best interests are protected.

When in doubt, don’t.

HARVEY MACKAY

Consider these two real-life examples:

In October 2016, KLM – a Dutch airline company – decided to assign one fewer flight attendant in economy class on 40 per cent of its long-haul flights. According to KLM’s management, the change would produce a productivity gain of 4 per cent while having minimum impact on customers. KLM’s flight attendants, however, strongly felt that reducing the number of crew members would increase their workload considerably, creating problems with customer service. KLM’s crew members announced a 24-hour strike, which would cost the company more than US $10 million. After ...

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Publisher Resources

ISBN: 9780749483753