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Infographics: The Power of Visual Storytelling by Ross Crooks, Josh Ritchie, Jason Lankow

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PRESENTATION DESIGN

The principles of visualization and infographics are nothing new in the world of presentations. Decks have used data visualization since the first man, long ago, saved his own job by presenting a beautiful collection of graphs that trended up and to the right. Enlisting charts to show company trends and insights is now commonplace in the business world. What presentation design most typically lacks, however, is the actual element of design. While PowerPoint has undeniable utility, most people would agree that it is somewhat lacking in the aesthetics department. The software itself is only partially to blame; the onus is on the creator.

This section will discuss best practices for applying infographics to presentation design, building on the foundation of data visualization that is already common practice (Figure 6.6).

Figure 6.6: Example of presentation design.

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1 DIVERSIFY YOUR VISUAL REPERTOIRE

The first thing you must understand is that information design is ...

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