
444 ◾ Sports Finance and Management
cap. For the small-market team, talent investment decreases and winning increases,
and therefore, prots increase.
Revenue Sharing
us far it has been assumed that teams keep all of their revenue, but in the case of
revenue sharing, a team’s prot is given by:
π α α
i i i i j j j i j i
R w z z R w z z z= −
+
−( ) ( , ) ( , )1
where α is the proportion of revenue that is shared.* Again, taking the derivative so
that teams invest until the marginal benet equals marginal cost indicate that the
following equation will hold:
( )1 1−
∂
∂
+
∂
∂
=α α
dR
dw
w
z
dR
dw
w
z
i
i
i
i
j
j
j
i
.
And, again, because this is true for both tea