
232 ◾ Sports Finance and Management
however, from expanding revenue steams from the media and from new ballparks
has been increasing salaries for players.
To illustrate the benets that have accrued to owners, the changing value of
sport franchises is summarized in Table7.5; these gures also are discussed in
Chapter 8, but they are important to briey reconsider here in terms of understand-
ing the eect of revenue from media and facilities on franchise values. Again, it is
important to remember that media and facility revenues are both increasing across
the past two decades and both have contributed to increases in franchise values.
NF ...