December 2015
Intermediate to advanced
850 pages
41h 12m
English
Content preview from Strategic Management, Text and Cases by Pearson
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MONITORING STRATEGY IMPLEMENTATION
563
does not exist, then no other output is possible. If a firm spends its
energy and resources on survival, then there is less opportunity to
perform in terms of return on equity or return on assets. Therefore,
a firm having built-in adaptation ability is probably to have the
foundation for superior performance in the business performance
indicators.
Adaptation is the ability of a firm to change itself, or the way in
which it behaves, in order to survive in the face of external changes,
which were not predicted in any precise manner when the firm was
designed (Tomlinson, 1976). Organization in whole or in ...
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