
MISSION, VISION, STRATEGIC OBJECTIVES, AND BUSINESS MODEL
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eXeRciSeS foR UnDeRStAnDinG
1. Identify and plot a stakeholder network
map showing the interrelationships of the
stakeholders of a retail mall in your town.
2. Classify the identified stakeholders of the
retail mall into the seven categories as
defined by Mitchell (1997).
3. Study and compare the core values of one
private firm, one NGO, and one govern-
mental organization operating in your
town and examine whether these core val-
ues are reflected in the transactions of the
organization with its customers or clients.
4. Compare the mission statements of a man-
ufacturing firm and a ...