December 2015
Intermediate to advanced
850 pages
41h 12m
English
Content preview from Strategic Management, Text and Cases by Pearson
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Appendix
CONCEPTS OF STRATEGIC MANAGEMENT
n
Acquisition: The purchase of a firm that is subsequently absorbed and integrated as an
operating subsidiary at the discretion of the acquiring firm.
n
Aspirations: How does the firm envision its future state of being and measure success.
n
Asset flows: Movement of assets from within the firm outside or vice versa; only
tradable assets are subjected to movement.
n
Asset stocks: Accumulation of both tradable and non-tradable assets. It is difficult for
any firm to accumulate pieces of assets and integrate them into an organic whole within
a short time period. Thus, asset stocks or lack of asset stocks become ...
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