CHAPTER 11
Professionalism and Integrity: Leave a Lasting Impression
The First Impression
It may be a cliché, but it is true: you never get a second chance to make a great first impression. Most new consultants are either all about the work ethic or all about appearances. A balanced mix of work ethic, confidence, appearance, and knowledge should be your goal.
Work Ethics
A positive work ethic is often confused with working as hard as one possibly can, but in reality a good work ethic entails productive and effective methods for conducting oneself. Part of your role is motivating the client, not the other way around. The client needs to view you as a confident self-starter with an exceptional work ethic. No client wants to infect his own staff ...
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