Book description
Table of contents
- Cover
- Title Page
- Copyright Page
- Contents
- Introduction: What Would Jeff Do?
-
Part I Culture
- idea 1 Reset Your Clocks: Your Journey Will Not Be Short or a Straight Line
- idea 2 Mercenary or Mission Driven? Be Strategic and Honest in Your Obsession, and Then Obsess to Win
- idea 3 Move Forward to Get Back to Day 1: Change the Culture of the Status Quo
- idea 4 Obsessed is Different: Create Customer Obsession in Your Business
- idea 5 Don’t Go Along to Get Along: The Risk Social Cohesion Poses to Achieving Hard Results
- idea 6 Deliver Results: Own Your Dependencies to Overcome and Succeed
- idea 7 Ownership for Everyone: Compensation Strategy to Drive Enterprise Optimization
- idea 8 Avoid Country Clubs: Stay Hungry Even When You’re Successful
- idea 9 Make the Elephant Dance: Portfolio Strategy and Governance for Innovation
- idea 10 You are the Chief Product Officer: The New Management Science of Being a Builder
- idea 11 Are You Willing to Be Misunderstood? Lessons from Amazon’s Biggest Innovations
- idea 12 Get to Yes: Finance, Tax, Legal, and HR Teams That Matter
- idea 13 Blow Up the Org Chart: Don’t Let Your Organizational Structure and Titles Get in the Way
- idea 14 Games for Innovation: Spur Invention in Fun Ways
- idea 15 The Door Desk: Forcing Innovation Through Frugality
-
Part II Strategy
- idea 16 Introduction to Mission Impossible: Being Digital
- idea 17 Experiment, Fail, Rinse, Repeat: Plan and Operate Your Experiments for Digital Success
- idea 18 So You Want to Be a Platform? Platform Strategy for the Rest of Us
- idea 19 Yes, You are A Technology Company Decentralize Your Way to Digital Greatness
- idea 20 Pizza for All! The Magic of Small Autonomous Teams
- idea 21 Never Say Never: Don’t Let Past Positions Create a Trap
- idea 22 Relentless.Com: Next-Generation Operational Excellence
- idea 23 OPW: The Strategy of Other People’s Work
- idea 24 The Magic of Forcing Functions: Get These Right, and Your Teams Will Take Off
- idea 25 What’s Your Flywheel? Systems Thinking in Strategy Development
- idea 26 Why is This so Hard? Innovate by Reducing Friction
- idea 27 Granting Customers Superpowers: Dreamy Businesses and Durable Needs
- idea 28 Think Differently: Improve Your Questions for Disruption
- idea 29 Launch and Learn: Business Expansion the Amazon Way
- idea 30 Don’t Give Away the Operating System: Partners, Vendors, and Strategy
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Part III Business and Technology
- idea 31 Lies, Damn Lies, and Metrics: Use Metrics to Build a Culture of Accountability and Customer Obsession
- idea 32 Process Versus Bureaucracy: Create Processes That Scale
- idea 33 Do the Math: The Path to Automation and AI Starts with Formulas
- idea 34 Customer Experience Matters: Design and Measure the Customer Experience to Win
- idea 35 What’S Your Just Walk Out Technology? Use the Internet of Things to Reinvent Customer Experiences
- idea 36 Information Security Must Die: Making Security Everyone’s Job
- idea 37 OP1: The Painstaking Process of Planning
- idea 38 Strategic Headcount Planning: Scaling and Innovating Through People Allocation
- idea 39 Architecture is the Business Strategy: Win Through Technology and Architecture
- idea 40 The Questions You Ask: Ask Your CIO These Questions—for Everyone’s Benefit
- idea 41 The End of Artificial Artificial Intelligence: Prepare for a Future of Machine Learning
-
Part IV Approach and Execution
- idea 42 One-Way or Two-Way Door? Make Better and Faster Decisions
- idea 43 Raise the Bar: Avoid the Biggest Hiring Mistakes
- idea 44 A Narrative About Narratives: Ditch the PowerPoint and Gain Clarity
- idea 45 The Future Press Release Define the Future and Get Teams on Board
- idea 46 FAQS: Answer Others’ Questions for Your Benefit
- idea 47 Write the User Manual: Start with the Customer and Work Backward
- idea 48 You are What You Eat: Create Change Via the Executive Team Reading List
- idea 49 Finance for Fools: Free Cash Flow, Accounting, and Change
- idea 50 The Last Word on Becoming Digital: Trust
- idea 50½ Principles are Not a Poster: The Pursuit of Speed, Agility, and Digital Leadership
- Notes
- Index
- About the Author
Product information
- Title: Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader
- Author(s):
- Release date: May 2019
- Publisher(s): McGraw-Hill
- ISBN: 9781260455502
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