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Typography Essentials
book

Typography Essentials

by Ina Saltz
July 2009
Beginner
208 pages
5h 24m
English
Rockport Publishers
Content preview from Typography Essentials

THE LETTER7 Honoring dignity

ONE OF THE MOST ELOQUENT DEFENDERS of excellence in typography is Robert Bringhurst. In his seminal text, The Elements of Typographic Style, Bringhurst frames the notion of honoring the dignity of the text in a twofold manner; briefly, it is this: the text (the content) is paramount, and all else exists to honor it, but letters also have their own life and dignity. Clarifying and ennobling “important” text is an honorable goal, to be sure. And even simple informational texts such as bus schedules and telephone directories deserve to be handled with typographic care and attention.

In a perfect world, all content would be worthy of being honored, but we know too well that a great deal of content is trivial, redundant, ...

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Publisher Resources

ISBN: 9781592535231