November 2024
Intermediate to advanced
540 pages
12h 24m
English
Content preview from Beyond Powerful Radio, 3rd Edition
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CHAPTER 9Beyond Powerful RadioManaging High-Ego Talent
“Creativity takes courage.”
—Henri Matisse
We work in a talent-driven business. One of the challenges for overworked managers is coping with them. Talent of any stripe, broadcast, podcast, actors, writers, musicians, painters, or architects—pretty much all artists with vision—do not compromise easily. They want it their way. Performers also need a lot of time, attention, and positive feedback. They can be likable, charming, and funny. Gifted communicators produce powerful, original, courageous work and gain huge followings. They can also make trouble for you with your other staff. So, it is in your best interest to make the effort and learn to effectively ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.