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Branding Strategies for Success (Collection)
book

Branding Strategies for Success (Collection)

by Joan Kiddon Larry Light Brian D. Till, Donna Heckler, Ryan D. Mathews, Russ Hall, Watts Wacker, Robert Brunner, Stewart Emery
March 2012
Beginner
704 pages
18h 19m
English
Pearson
Content preview from Branding Strategies for Success (Collection)

Dedication

I'd like to dedicate this book to two very important people in my life. First, to my father Russell, a dedicated engineer who instilled in me a fascination of how things work and whose excellence in his career has always inspired me.Second (and not least) to my wonderful wife Elizabeth, who supports me every day of my life, and who constantly reminds me that I can do anything I want if I set myself to the task.

Robert Brunner May 2008

To Joan, who is my best friend, partner, and wife. She continues to remind me that it is the quality of our experience of being alive that truly matters. I am deeply grateful for our life together.And to the memory of my parents and godparents. They inspired me to love literature, music, and design. ...

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Publisher Resources

ISBN: 9780133039030