Skip to Content
Storytelling for Grantseekers: A Guide to Creative Nonprofit Fundraising
book

Storytelling for Grantseekers: A Guide to Creative Nonprofit Fundraising

by Cheryl A. Clarke
January 2009
Beginner content levelBeginner
212 pages
5h 33m
English
Jossey-Bass
Content preview from Storytelling for Grantseekers: A Guide to Creative Nonprofit Fundraising

SUMMARY

Some grant proposals seem to almost jump out of the pile of submissions and grab the reader from the very first word. Here’s a review of the main points covered in this chapter; they can help your agency’s proposals have the same captivating effect:
• Use a strong hook to grab and pull the reader into the story.
• Consider leading with an important fact, a key question, or a notable quote.
• Establish the credibility of your hero agency by describing prior accomplishments and achievements in the proposal’s introduction section (also known as the “history and mission” section).
• Remember that not every mission statement is ready for “prime time” publication in a proposal.
• Specifically define the population being served by your agency. ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

Fundraising For Dummies, 4th Edition

Fundraising For Dummies, 4th Edition

Beverly A. Browning
Effective Fundraising

Effective Fundraising

F. Warren McFarlan
The Fundraising Reader

The Fundraising Reader

Beth Breeze, Donna Day Lafferty, Pamala Wiepking
Social Media Marketing All-in-One For Dummies, 5th Edition

Social Media Marketing All-in-One For Dummies, 5th Edition

Michelle Krasniak, Jan Zimmerman, Deborah Ng

Publisher Resources

ISBN: 9780470482865Purchase book