
across members of a population, can create a society or culture whose
power and accomplishments far exceed the sum of the parts, just as low-
level rules in the Game of Life result in complex higher-level dynamic
patterns and patterns of patterns.
On a related note, human self-presentation is biased in order to dis-
play the self—to yourself as well as to others—in a positive light. We note
the similarity between this human tendency and the particle swarm reli-
ance on communication and memory of successes. Most function evalu-
ations in a particle swarm trial are forgotten instantly, but the best ones
are saved and dwelt upon, much as people dwell