I hope you’re feeling good about all the work you’ve done so far. More importantly, I hope you feel confident that it will help you develop a solid content strategy and make meaningful recommendations.
What comes next? Now is the time to check back in with your stakeholders, especially the ones who have decision-making power or a lot of influence. (Don’t forget the derailers.)
At Brain Traffic, we often prepare a Strategic Alignment Summary, which at a high level contains an overview of the following:
The business goals the project should help the organization achieve and why
A rundown of what you understand about ...