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Business Environment, 4th Edition by Pearson
book

Business Environment, 4th Edition by Pearson

by Shaikh Saleem
December 2020
Intermediate to advanced
857 pages
42h 3m
English
Pearson India
Content preview from Business Environment, 4th Edition by Pearson
1
1
Business
Environment
INTRODUCTION
Every business organization has to interact and transact with its environment.
Hence, the business environment has a direct relation with the business organization.
Obviously then, the eectiveness of interaction of an enterprise with its environment
primarily determines the success or failure of a business.
The environment imposes several constraints on an enterprise and has a
considerable impact and influence on the scope and direction of its activities. The
enterprise, on the other hand, has a very little control over its environment. The
basic job of the enterprise, therefore, is to identify with the envir ...
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Publisher Resources

ISBN: 9789390168965