June 2009
Intermediate to advanced
672 pages
19h 8m
English
We’ve seen the maturity model for web analytics; now let’s look at the model for web monitoring. There are two parallel types of monitoring: synthetic testing and RUM. As the organization matures, its focus shifts from bottom-up, technical monitoring to top-down, user-centric monitoring. It also moves from simple page analysis to the automatic baselining and alerting of transactions, and to tying the performance and availability of the site back to analytics data about business outcomes.
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