Designed for Use, 2nd Edition

Instead of Adding a New Feature, Make an Existing Feature More Usable

If a lot of feature requests are coming in that can be solved using your product’s existing feature set, chances are you should invest time into fixing your existing features, rather than creating new ones. Similarly, if your product has a neat feature that nobody seems to know about or use, it’s generally a good idea to investigate how you can improve that feature.

Essentially, rather than adding a completely new feature, the goal is to make an existing feature available to more of your users. By taking this approach, you’re actually simplifying your product—not making it more complex. At the same time, you’re essentially adding functionality for all of the people who didn’t ...