BPR is considered a high-risk and a high-return activity. The McFarlan matrix as shown in Figure 7.1
has four activities, the risk associated with the activity on the horizontal axis and returns on the vertical
axis. Automation is considered a low-risk and a low-gain activity. Rationalization that requires analysis
followed by changes to the processes under consideration would yield better returns but involves little
more risk than rationalization. Re-engineering is a high-risk and a high-gain activity as we will see in
this chapter. Paradigm shift would involve major changes in the business or technology ...
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