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Epic Content Marketing, Second Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3, 2nd Edition
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Epic Content Marketing, Second Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3, 2nd Edition

by Joe Pulizzi, Brian W. Piper
March 2023
Intermediate to advanced
384 pages
8h 36m
English
McGraw-Hill
Content preview from Epic Content Marketing, Second Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3, 2nd Edition

CHAPTER 27

WTH IS WEB3?

BY BRIAN PIPER

Don’t be intimidated by what you don’t know. That can be your greatest strength and ensure that you do things differently from everyone else.

SARA BLAKELY

You may have heard all sorts of discussions and references to Web3, blockchain, and NFTs. These terms may be new to you, you may have a general awareness of what each of these terms means, or you may already be deep down the rabbit hole.

You may also be one of the many people who dismiss the entire concept of Web3 as nothing more than overpriced JPGs and fake money. Understandable. Just remember what people thought when the personal computer was invented, or the internet. While many of the projects that have been created in the current iteration of Web3 ...

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Publisher Resources

ISBN: 9781264775491