CHAPTER
16
MANAGING DIGITAL TRANSFORMATION RESPONSIBLY AND SUSTAINABLY
The ethics and sustainability of digital transformation are likely to become more pressing in the coming years. To date, the focus has largely been on the negative impact of poor ethical and sustainability practices, such as cyberattacks, privacy breaches, and excessive environmental damage. However, well-managed practices can lead to benefits, such as improved customer loyalty, higher revenues, and lower costs. Today, digital ethics and sustainability efforts are highly fragmented across organizations. To address this, forward-thinking organizations are setting up corporate digital responsibility (CDR) offices to oversee and coordinate ethical and sustainable digital practices. ...
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