January 2023
Intermediate to advanced
248 pages
3h 45m
English
There is no point in being a lateral thinker if all your great ideas remain as abstract concepts. If you want to change the world, then you need to turn some of them into action.
Think of a big organization; maybe you work for one. What would the response be if I asked the leader of this organization this question: ‘Would you like your people to try out their ideas for better ways to meet the needs of customers?’
Most leaders would respond in the affirmative – perhaps with a guarded ‘Within reason’. They would like to see people trying to find new and better ways to do things on their own initiative. They know that if you want a truly innovative organization then you have to release and empower your people ...
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