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Online Communities Handbook: Building Your Business and Brand on the Web
book

Online Communities Handbook: Building Your Business and Brand on the Web

by Anna Buss, Nancy Strauss
March 2009
Beginner
288 pages
5h 42m
English
New Riders
Content preview from Online Communities Handbook: Building Your Business and Brand on the Web

Preparing for Success

As we’ve seen, companies have a lot to gain from joining the online communities trend. The following chapters will guide you through the whole process of building, managing, and monetizing an online community. We will explain how to minimize your risks and solve problems that may arise, and how to take advantage of the many benefits an online community can offer.

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Publisher Resources

ISBN: 9780321619624Purchase book