October 2020
Intermediate to advanced
432 pages
10h 46m
English
Appreciative Inquiry is an organizational change methodology developed by David Cooperrider, Professor of Organizational Behaviour at Case Western Reserve University in Ohio. AI, as it is commonly known, appears to have its roots in the changes in psychology that came about during the 1950s. Previously, psychologists such as Freud and Jung focused on what was wrong with people and how to fix it. The solution focus shift that occurred around the middle of the last century, piloted by psychologists such as Maslow and Perls, moved attention ...
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