August 1999
Beginner
276 pages
8h 26m
English
Content preview from The Lost Art of the Great Speech: How to Write It * How to Deliver ItBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Some do's and don'ts
Now, here are some do's and don'ts for you as an introducer or a writer of introductions:
Don't try to upstage the speaker. Remember that the introduction is the appetizer, not the main course.
Don't make the introduction too long. Two or three minutes ought to be long enough for most occasions. On the other hand, take whatever time is necessary to do a proper job. It's not so much the length that's important; it's the content.
Be sure you know how to pronounce the speaker's name . If you're writing an introduction for someone else to deliver, and if the speaker has an unusual name, double-check the pronunciation and write it phonetically for the speaker's benefit.
Be sure your information is up-to-date. If you get information ...
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