People Don’t Care How Much You Know Until They Know How Much You Care
In developing relationships, people first need to care about you. And in order to care about you, they often need to understand that you care about them. After all, relationships need to be reciprocal to be effective.
Think about your own experiences with others. Do you recognize people with whom you have good, solid relationships that were developed because you discovered they really cared about you? Did that lead you to reciprocate? Do you have other, weak relationships in which you don’t sense that the other person really cares?
We see this daily with students at a university where I teach. Students walk into the classroom wanting to have an academic, learning ...

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