Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition

CHAPTER 1

BEGINNING WITH THE END IN MIND

Goals allow you to control the direction of change in your favor.

BRIAN TRACY

This chapter is about getting your goals in order and figuring out what’s important to you. This is your why.

If you’ve got this covered, just skip to the next chapter.

I went through a fairly long period of not feeling successful, though in hindsight it’s more accurate to say that I didn’t really know what success was.

I graduated from Bowling Green State University (just south of Toledo, Ohio) with a degree in interpersonal ...