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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition

by Joe Pulizzi
May 2021
Beginner content levelBeginner
368 pages
6h 50m
English
McGraw-Hill
Content preview from Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition

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CHAPTER 13

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THE METRIC THAT DRIVES THE MODEL

When you give your ONE Thing your most emphatic “Yes!” and vigorously say “No!” to the rest, extraordinary results become possible.

GARY KELLER

Now that you’ve selected your content type and platform, your sole focus is on one simple metric: the subscriber. ...

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Publisher Resources

ISBN: 9781264257553