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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition
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Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition

by Joe Pulizzi
May 2021
Beginner content levelBeginner
368 pages
6h 50m
English
McGraw-Hill
Content preview from Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money), 2nd Edition

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CHAPTER 17

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SURVIVAL MONETIZATION

Ma’am, I don’t doubt the steak was overcooked, but did you have to eat it all before you complained about it?

DAN FROM THE MOVIE WAITING

According to Copyblogger founder Brian Clark, Content Inc. models can monetize when they get to their MVA, or minimum viable audience. He says, “An ...

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Publisher Resources

ISBN: 9781264257553