April 2007
Beginner
312 pages
11h 11m
English
Content preview from Design-it-Yourself Graphic Workshop
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STYLE 5
Circles
How do you represent a concept as
abstract as intellectual property? By
defining the term in its most literal form.
Intellectual property is an idea—an
invention, trademark, design, or artistic
work. Therefore, what is the customer
benefit of using a firm that offers
protection of intellectual property?
Simple: the protection of the client’s
ideas—idea security.
Start by identifying symbols that
represent the concept of an idea—a
question mark and a light bulb are two
obvious choices. For security, how about a
safe or a lock? Combine two—a lock and
a light bulb—and the result is a simple,
effective icon.
SOURCE Illustrations: Light
bulb, lock from ...
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