
Understanding Page Layouts
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Rich media data for publishing
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— (New for SharePoint Server 2010) Columns that contain
rich media, such as video and audio.
Managed Metadata
➤
— (New for SharePoint Server 2010) Columns containing terms that
can be selected from specifi c managed metadata term sets.
As you can see, many different types of data can be stored in site columns. Every site column that is
added to a content type ultimately can become an editable fi eld control that is available to the page
layouts that are based on it. Although content types provide a powerful way of defi ning data for use
in a site, this power would be severely limited if SharePoint forced you to create a new content type
for every page layout. Fortunately, content types that are created or are available in SharePoint can
be used in as many page layouts as you like. This enables you to create a content type that is dis-
played in several ways via different page layouts in a SharePoint site.
Both content types and most site columns can be created either with the SharePoint Web user inter-
face or with SharePoint Designer. Later in this chapter you will create your own page layouts based
on an existing content type, as well as a page layout based on your own custom content type and
custom site column.
Unfortunately, only site columns that are based on SharePoint Foundation
2010 features, such as the Choic ...