26 HOW TO ENGENDER TRUST AND LOYALTY FROM OTHERS
WHY IS THIS IMPORTANT?
Trust and loyalty are the foundations on which relationships are built; they are the key to becoming part of a colleague’s inner circle. Trust and loyalty work hand in hand, with loyalty emerging from the roots of trust. Once established, loyalty is a two-way street – when you demonstrate loyalty towards others, it generally comes back to you in spades.
Equally, loyalty and ethical behaviour go hand in hand. People are far more likely to invest their loyalty in you if you have a sound, unwavering moral and ethical compass. If people believe in you and trust you they are likely to do things for you gladly and willingly because they will want to help or please you. Without ...