A visual representation allowing the designer and co-creators to share a bird’s-eye view of an existing or proposed service
- There are three main components to the Service Blueprint: frontstage (the experience of the service), backstage (inside the organization), and infrastructure (technology and resources needed for the service to exist).
- Frontstage aims to map and understand the different dynamics in which the user of the service and stakeholders in direct contact with him/her are involved.
- Backstage aims to map and understand interactions and exchanges within the team, organization, or institution that provides the service.
- Mapping infrastructure that enables the service helps to understand how a preferred avenue ...