October 2014
Beginner to intermediate
288 pages
5h 25m
English
Content preview from NLP: The Essential Handbook for BusinessBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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6Communicating in Everyone’s Language
If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.
—Nelson Mandela
In English, as in many other languages, there are four main preferences that influence the type of language that a person will use. Knowing about this will help you to put your point across in such a way that everyone will grasp what you are saying and therefore see what you mean, because you will be communicating in the way they automatically process information, even if they are not consciously aware of it.
Why is this so useful?
There are several reasons why this material is so useful at work, both for individuals ...
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