Summary
This chapter covered how to set up a website for your application launch using WordPress. Getting up and running with the blogging platform is generally a breeze and there are many, many, many different ways you can set up a site. I also covered creating a Facebook Page, as well as an approach to advertising that aims to spread the reach of your voice. The advertising approach can be done in cycles and, it is hoped, gain you new revenue along the way. I also showed how to use the WordPress platform to interact with the Facebook platform to help drive users to “Like” your content. Remember, it is vitally important as you are starting out to interact with your fans and users. Engaging users will help you reach a greater number of them, ...
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