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The Intrinsic Value of Data
Omer Trajman
INTRODUCTION
Over the past few years, the business world has become increasingly
focused on data. e collection, storage, processing, analysis, and deploy-
ment of data are taking over larger fractions of IT budgets. Businesses in
every industry are launching big data initiatives. is trend is a result of
the success of numerous organizations that over the past 10 years have
used the data they collect to drive their business. e result is organiza-
tions that operate more eciently and that have gained a defensible advan-
tage over their competitors. e success of these organizations’ use of data
leads us ...