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Brilliant PR
book

Brilliant PR

by Cathy Bussey
July 2012
Beginner
168 pages
3h 56m
English
Pearson Business
Content preview from Brilliant PR
Your online
presence
CHAPTER 5
I
t is absolutely essential for a business to be online. I cannot
think of a single exception – whatever sector you occupy and
product or service you provide or represent, there will be
people out there looking online for that product or service in
that sector. Not having a website removes any chance of those
people finding you or the business you are representing. At the
very least, the business, product or client must have some form
of landing page where anyone doing a search can find out a little
more about what the business, client or product does, and ways
to contact you. If you are in
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Publisher Resources

ISBN: 9780273746584