
Your online presence 79
you seeking coverage on your blog and offering you products
and services to review.
Blogs can become helpful little earners on the side – figures
of individuals who make money from blogging show the vast
majority do so as part of a wider business or enterprise, not just
from the blog itself.
There are bloggers and other individuals who feel passionately
that brands and companies should not be able to advertise
on or promote themselves to a blog. These people are in the
minority though and most bloggers and readers of blogs rec-
ognise that everyone has to make a living. If you do choose to
accept paid-for ...