July 2002
Intermediate to advanced
264 pages
8h 28m
English
Content preview from Customer Relationship Management Systems Handbook
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The Technology of CRM 87
to resolve the organizational issues, it may be wiser to implement a more
limited data warehouse, or data mart, that is designed with future expansion
in mind.
The total number of systems professionals required for planning and
implementation of the data warehousing project is dependent on the number
and complexity of the source systems, the size and cleanliness of the data,
and the setup and support required by tools. For example, some database
management systems can require five to eight times as much effort to build,
tune, and operate as others.
The other key ingredient in the project is the involvement, and the extent
of this involvement, of people from the business side of the company. They
will be valuable in the initial ...
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