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Customer Relationship Management Systems Handbook
book

Customer Relationship Management Systems Handbook

by Duane E. Sharp
July 2002
Intermediate to advanced
264 pages
8h 28m
English
Auerbach Publications
Content preview from Customer Relationship Management Systems Handbook
92 Customer Relationship Management Systems Handbook
Data Warehouse Development: One Vendor’s Methodology
One methodology that the CRM project team can follow in the development
of a data warehouse is a process developed by NCR Corporation, which
recommends the following major steps in the implementation process:
Solution readiness — Ensure that the plans and the environment are
complete.
Physical database — Implement the data model into the database man-
agement system.
Data transformation — Build the applications for initial loading and on-
going maintenance of the data warehouse.
Client server application — Prepare the tools needed to access ...
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Publisher Resources

ISBN: 9781420000153