
160 SEVEN SECRETS FOR NEGOTIATING WITH GOVERNMENT
that you need and that a third party can provide include rewards,
coercion, expertise and information, relationships, credibility and
legitimacy, and alliances and coalitions.
Rule 3: When you have identified the friend who can provide
what you need, decide on the particular role that you would like
that person to play in your negotiation. Possible roles include advi-
sor, support, agent, lobbyist, ally, participant, mediator, and arbi-
trator.
Rule 4: No third-party intervention is free. Always evaluate
the costs of any third-party intervention that you are contemplat-
ing and decide whether the benefit ...