May 2023
Intermediate to advanced
337 pages
7h 19m
English
book
The Content Strategy Toolkit: Methods, Guidelines, and Templates for Getting Content Right, 2nd Edition
by Meghan Casey
Content preview from The Content Strategy Toolkit: Methods, Guidelines, and Templates for Getting Content Right, 2nd Edition
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Part V
Design Your Content
Organizations and practitioners tend to jump into designing content before defining a strategy that clarifies what content users need and how it should support business goals. That’s not going to happen here because you defined your content purpose first! In Part V, I discuss how your content purpose guides how you determine what content to create or curate and how to organize and present it so that users can easily find and use it.
In each chapter, we’ll walk through an element of content design (prioritization, organization, definition, or specification), some methods for how you might accomplish and document it, and ideas for validating your work when applicable.
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.