1.3. BENETTON GENERATION
As more millennials move into the workplace, it's starting to resemble a Benetton advertisement of many colors and cultures. Because this is such an ethnically and racially mixed generation, it could signal major strides in diversifying the middle and upper management ranks of corporate America. In a study of U.S. college freshman trends, the Higher Education Research Institute at the University of California at Los Angeles found particularly sharp jumps in the proportion of Asian students, 8.6% in 2006, compared with 0.6% in 1971, and Latino students, 7.3%, up from 0.6%. Over the same period, the share of white students fell from 90.9% to 76.5%.
There is also a gender shift under way, with girls and young women accounting ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access