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The Trophy Kids Grow Up: How the Millennial Generation is Shaking Up the Workplace by Ron Alsop

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11.3. TIME TO TEACH

To attract millennials, some companies are giving them the best of both worlds. They are partnering with Teach for America, letting new recruits go off and teach for a couple of years in poor communities before starting their jobs. Some employers even pay signing bonuses in advance, before the teaching assignment begins.

Companies had noticed the millennial generation's growing interest in Teach for America and feared they would lose some of their prime prospects to the program. In 2008, Teach for America attracted nearly 25,000 applicants and placed more than 3,700 new teachers in classrooms across the United States, the most ever in its 18-year history.

"Companies saw that they weren't just competing with other corporations ...

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