January 2012
Intermediate to advanced
272 pages
5h 42m
English
book
When Core Values Are Strategic: How the Basic Values of Procter & Gamble Transformed Leadership at Fortune 500 Companies
by Rick Tocquigny, Andy Butcher
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19. John Costello
The main principles that have guided John Costello through a varied business career were shaped during a season at Procter & Gamble (P&G) in which, appropriately, the company had to comb out some of its own long-held essentials. The reflection and refocusing were prompted by a major effort to breathe fresh life into what had for long been one of P&G’s flagship brands, Head & Shoulders shampoo. By the time Costello was appointed Brand Manager in the mid-70s, and charged with helping lead the turnaround, the shine had gone off. Head & Shoulders’ anti-dandruff properties had earned it top market share following its introduction in 1961, but the world and hair care changed in the next decade-and-a-half. People were showering more ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.