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Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier
book

Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier

by Michael Fertik, David Thompson
June 2010
Intermediate to advanced
272 pages
6h 50m
English
AMACOM
Content preview from Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier
35The Internet Is the New Wild West
founder Marc Andreessen took home at least $500 million, while Old
West gold rush originator James Marshall went broke and eventually
relied on the state for assistance.
7
The Internet Developed a Frontier Culture
As a result of its cultural isolation, the young Internet developed its
own manners, rules, and conduct apart from the culture of the “off -
line” society. The most obvious signal that things were different on-
line was the unique vocabulary of the Internet; most users quickly
began to use and understand emoticons like “:)” and “:(“and new
acronyms like “LOL” (which morphed from “lots of love” in hand-
written ...
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Publisher Resources

ISBN: 9780814415092