June 2010
Intermediate to advanced
272 pages
6h 50m
English
book
Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier
by Michael Fertik, David Thompson
Content preview from Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier
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con men, 36–37
contacting administrators
to correct accidental content,
219–221
to correct false information, 224
to remove professional smears,
243–244
to remove Wikipedia smears,
226–228
content
of attacks on reputation, 124–133
creating your own, 200–203
and equality, 47–49
identifying, 224
reputation-enhancing vs. destroying
power of, 21
and simple lies, 124–126
viral, 140–141
in Web 2.0 world, 46–47
context, half-truths and, 126
contextual search advertising, 141–142
contributions, political, 50
control, taking, 163–165
controversy, 88, 90
“copypasta,” 54
copyright violations, 6, 73–74
Coral Content Distribution Network, 55
coupons, 235
Craigslist, 40
crawler, 54
criticism, dealing with, 236–237, 239
crowd, following the, 19
cryptoviral extortion, 115–116
The Cult of ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.